Lori Lober
Chelsea Buzzard
Abby Hively
AVEDA Master Stylist
@lori-maxxcole.hair
Specialties: Curly hair, men's & women's precision haircutting & perms
Abby Hively
Chelsea Buzzard
Abby Hively
AVEDA Master Stylist
Director, Salon Operations
@abby_hively_hair
Specialties: Highlights, dry haircuts & straightening & smoothing treatments
Chelsea Buzzard
Chelsea Buzzard
Chelsea Buzzard
AVEDA Master Stylist
Hair Extension Specialist
Director, Purchasing & Merchandising
@mane_st_by_chelsea
Specialties: Hair color specialist, fashion colors, hair extensions
Ashley Rubino
Oksana Verbitska, LE
Chelsea Buzzard
AVEDA Senior Stylist
Nail Technician
@looks_by_ash
Specialties: Balayage, lived-in blondes and pedicures
Amber Hahka
Oksana Verbitska, LE
Oksana Verbitska, LE
AVEDA Stylist
Hair Extension Specialist
Makeup Artist
@glamxambs
Oksana Verbitska, LE
Oksana Verbitska, LE
Oksana Verbitska, LE
DMK MD
Paramedical Skin Revision Therapist
Licensed Esthetician
Nail Technician
@skin_by_oksana
Jamie Wright, LE
Matt Churilla, LMT
Lisa Manfredo, LE
AVEDA Signature Spa Experience Curator
Licensed Esthetician
Specialties:
Advanced Facial Therapies, Microdermabrasion, Brow Lamination, Lash Lift & Tint
Lisa Manfredo, LE
Matt Churilla, LMT
Lisa Manfredo, LE
Paramedical Makeup Artist
@effortlessbeauty_pghpa
Matt Churilla, LMT
Matt Churilla, LMT
Tiffany Martincic, LMT
Massage Therapist
Specialties: Deep tissue, trigger point & myofascial massage
Tiffany Martincic, LMT
Tiffany Martincic, LMT
Tiffany Martincic, LMT
Massage Therapist
Specialties:
Swedish & deep tissue, Prenatal, Hot Stone & FST (Facial Stretch Therapy)
Jeanine Tschannen
Stephanie Paolucci
Stephanie Paolucci
Client Concierge
Stephanie Paolucci
Stephanie Paolucci
Stephanie Paolucci
Client Concierge
Amy Zdilla
Howard Lerda
Howard Lerda
Content Creator &
Marketing Consultant
Amy Zdilla is the Owner & Founder of Rewired Strategies, where she specializes in streamlining marketing and digital content systems for small business owners. With a background in Computer Science & Technology from Indiana University of Pennsylvania (IUP), Amy brings over two decades of experience - spanning aviation, healthcare operations, and small business marketing into her work.
Howard Lerda
Howard Lerda
Howard Lerda
Owner & Property Manager
Howard Lerda is a retired new construction & renovation general contractor. He is the owner of Lerda Construction with 50 years of experience in his industry. He maintains the entire MaxxCole property, staying laser-focused on the client's and employees' safety and security.
Nicole Lerda, Owner, MaxxCole Beauty & Boutique Company
Nicole Lerda is the Founder and Luxury Boutique & Gift Curator of MaxxCole Beauty & Boutique Co., an AVEDA beauty, wellness, and lifestyle destination established in 2020 with a mission to create more than a traditional salon or boutique. After building a successful career with two Fortune 50 financial institutions, Nicole combined her passion for business, hospitality, and exceptional customer experiences to create a place where women feel supported, appreciated, empowered, and genuinely cared for.
Today, MaxxCole Beauty & Boutique Co. is home to a team of 16 dedicated professionals committed to helping women look and feel their very best. The company offers luxury beauty and wellness services, including AVEDA hair services, professional hair extensions, nail services, AVEDA facials and skincare, therapeutic massage, and award-winning DMK medical-grade Skin Revision treatments as a certified DMK MD Skin Clinic.
Beyond the Salon and Spa, Nicole serves as the company's Chief Buyer and Gift Curator, personally selecting every collection featured in the MaxxCole Boutique. The boutique offers an elevated shopping experience with thoughtfully curated women's fashion, unique gifts, home décor, accessories, and luxury personal and corporate gifting services. From custom-curated gift collections and client appreciation programs to employee recognition gifts and event favors, MaxxCole creates memorable experiences that leave lasting impressions.
Nicole's commitment to entrepreneurship, innovation, and community has earned both personal and professional recognition. In 2021, MaxxCole Beauty & Boutique Co. was honored as the Women-Owned Small Business of the Year. In 2022, Nicole received the Encourage Pillar Award from Brave Women Project in recognition of her dedication to empowering and supporting women throughout the Pittsburgh region.
Nicole also serves on the Board of Directors for Brave Women Project. As Capital Advancement Chair, she leads the organization's fundraising initiatives, and as Co-Chair of the BWP Pillar Awards, she helps recognize and celebrate women making a lasting difference in their communities.
Whether serving clients through transformative beauty and wellness services or curating meaningful gifts that celebrate life's most important moments, Nicole believes that when women feel valued, confident, and cared for, they are empowered to become the very best version of themselves.
